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"Take a Giant Step into Specialism" featuring Jeff Jochum

  • October 22, 2014
  • 5:00 PM - 10:00 PM
  • Crowne Plaza Hotel, 100 Berlin Road, Cromwell, CT


  • Must be a member in good standing with dues paid up to date.
  • This level is open to Members of PPA, another state PPA, WPPI, NAPP, etc. Must be a professional photographic association

Registration is closed

Jeff Jochum

 "Take a Giant Step into Specialism"

An intensive workshop for professional photographers.  Jeff will show you why he is one of the most in-demand business coaches in the photo industry by teaching you how to define and declare your strongest unique value proposition,  generate higher revenues with fewer clients, find/attract your "ideal" clients and, well let's just say it out loud - devastate your local competition... all using the simple power of specialism. Be prepared to think deeply about the WHO and WHY of your business message and discover how it can be the secret door to huge success and achievement. 

BIO: As a public speaker, author and entrepreneur focused at showing businesses how to reach the top of their own pyramid, Jeff has spent decades travelling the world spreading the success message of Specialism, and searching for ways to make it work more effectively. Along the way, he founded three successful tech companies, as well as leading Pictage, DeviantART & SmugMug to skyrocketing successes.  For the last 10 years, he's been a strategic business coach for professional photographers, creating the Team X biz Facebook community and business workshops, including Photog Summits, Biz Clarity and the infamous Team X Fight Club. In 2013 he completed his most recent book, Work Happily Ever-After - Professional Photographer Edition, which sold-out to thousands of pro photographers in the first few months. As an adviser and investor, he's helped many amazing photo-industry successes, including Me Ra Koh Media, ShowIt, PASS, ShootDotEdit and, as well as helping scores of other artists' businesses grow and succeed, including Mike Colon, Bob & Dawn Davis, Jason Groupp, Mike Larson, Jason+Gina, Jennifer Chaney, Christine Tremoulet, Jen Rozenbaum, Meg Courtney, Jackie Gannon and hundreds of others.

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