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Connecticut Professional Photographers Association

STAND OUT! How to survive in a crowded market through Social Media and Content Marketing

  • September 24, 2018
  • 6:30 PM
  • Hometown Suites 1096 West Street Southington, CT


  • Must be a Member of CTPPA in Good Standing
  • A buffet dinner is served at the hotel and includes complimentary beer and wine. Join us at 5:30pm.
  • Entry to Lecture only for Non CTPPA member

    If you choose to join by the end of the meeting we will credit the guest fee to your membership fee.

Registration is closed

How to survive in a crowded market through Social Media and Content Marketing

How do you get your studio in front of the right clients in an over-crowded market? In today’s world of tweets, posts, likes and shares... sometimes it feels like an uphill battle to just get noticed. Social Media and Marketing for photographers does not have to cause you stress. It can be done successfully with the right tools and a plan in place. This program will give you the tools, tips and advice to position your-self to be noticed in the crowd.

Topics include:

Social Media - The Content is King

Facebook - How to trick the algorithm

Advertising on Social Media - It’s not free anymore

Instagram - the place to be

Strategic Partners - Aligning yourself with the right people, companies, and brands

A Little bit about our Speaker:

A husband, a father to three amazing girls, a photographer, a social media fanatic, and the owner of SYNC, Darty Hines (PPA Craftsman) keeps very busy. Even with this busy schedule, he is constantly striving to find new and innovative ways for small business owners to succeed. He has been a professional photographer for over 20 years and has worked and consulted with many prestigious photography studios across the Nation. Darty and his wife Michele are also co-owners of the educational conference SYNC. They met during college at Ohio Institute of Photography in Dayton, OH where the chemistry was not just in the darkroom. They married a few years after college graduation, had 3 beautiful daughters and currently reside in Millersburg, Pennsylvania.

Darty’s ‘street smart’ marketing and social media knowledge continues to help photographers and small business owners across the country. His straightforward no-nonsense approach to teaching will help you stand out in an overcrowded market and will empower you to be a better photographer, marketer and business person.

Join us for a light dinner at 5:30pm, announcements at 6:30 pm and program will start at 7:00pm.

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